Цикл практических конференций «Эволюция украинского экспорта мебели. Как достичь успеха на международном рынке»

Конференция по экспорту от EximTextil. 18 октября

Сегодня все больше украинских производителей мебели активно выходят и завоевывают европейский и другие рынки.
А Ваша компания планирует выход на зарубежный рынок?
Как достичь успеха на международном рынке: рекомендации экспертов и мнение реальных байеров.
Лекция? Нет! Общение, обсуждение и воркшоп.

 

Конференция «Экспортируй в ЕС!». 19 октября

В этом году для профессионалов мебельной отрасли при поддержке European furniture cluster «Eastern Partnership» и международной интерьерной выставки DESIGN LIVING TENDENCY создана специальная программа: стенд во 2 павильоне МВЦ «Зона экспортных предложений», работающий в формате В2В, живое общение участников из разных регионов Украины с европейскими байерами  и практическая конференция 19 октября «Экспортируй в ЕС», которая презентует программу вывода товаров в ЕС.

Программа мероприятий* международных выставок DLT и MTKT 2018

October 17

11:00 – 11:15

Official opening of the International Exhibitions DESIGN LIVING TENDENCY and Furniture Technologies, Components, Textiles 2018

Entrance 1C, Exhibition hall 1

11:30 – 12:00

Seminar “Which social network should be chosen by furniture and design selling business, aimed at working abroad?”

Speaker: Svitlana Prokhorovska, business consultant, copywriter, author of SVP Business Consulting project

Lecture zone of the Theatre of Design,

Exhibition hall 2

12:30 – 14:00

Workshops by Ukrainian designers, authors of installations of the Theatre of Design BARVYSTA VYSTAVA (speakers are to be announced)

Lecture zone of the Theatre of Design,

Exhibition hall 2

14:00 – 15:00

Workshop “Object oriented design: the way from idea to its realization” by the designer Solmaz Fooladi

Lecture zone of the Theatre of Design,

Exhibition hall 2

15:30 – 18:00

Workshops by Ukrainian designers, authors of installations of the Theatre of Design BARVYSTA VYSTAVA (speakers are to be announced)

Lecture zone of the Theatre of Design,

Exhibition hall 2

October 18

11:00 – 13:30

Practical conference of the course “Evolution of Ukrainian furniture export. How to achieve success on the international markets”

11:00 – 11:15
Export trends of furniture industry of Ukraine. Complex offer to furniture factories within the strategic idea of clients’ development when entering the international market. EximTextil company

11:15 – 11:30
Ukraine as a focus country for procurement market’s expansion; orientation towards long-term cooperation. TrondVelle, Chief buyer of Skeidar Living Group

11:30 – 11:45
Furniture market of Scandinavia: peculiarities of buyers’ preferences. Jyrki Lathi, Brandas Ltd

11:45 – 12:15
Design and quality of service as the main limiting factors to successful entry of Ukrainian manufacturers to international markets. Robertino Vissani, General director of Vissani Casa Group

12:15 – 12:30
How to develop one’s business in collaboration with business consultants. How to do system business and to enter export markets thanks to participation in grant programs of EBRD for SME.

Olha Ivanchenko, EBRD SME Financing and Development Project Coordinator in Ukraine; is responsible for the initiative on development of furniture sector within EU4Business

12.40 – 13:30
Networking

Organizers: EximTextil company, Kyiv International Contract Fair, Ltd.

Conference room 2, Exhibition hall 1

11:30 – 18:00

Workshops by Ukrainian designers (speakers are to be announced)

Lecture zone of the Theatre of Design,

Exhibition hall 2

12:00 – 17:00

Workshops on trends of planning decisions, finishing materials, furniture, lighting and décor by Ukrainian designers and furniture companies (speakers are to be announced)

Lecture zone of the conceptual platform Trend apartment 2019,

Exhibition hall 2

October 19

11:30 – 18:00

Practical conference of the course “Evolution of Ukrainian furniture export. How to achieve success on the international markets”

 

Organizers: European furniture cluster Eastern Partnership, Kyiv International Contract Fair, Ltd.

Conference room 2, Exhibition hall 1

11:30 – 18:00

Workshops by Ukrainian designers (speakers are to be announced)

Lecture zone of the Theatre of Design,

Exhibition hall 2

12:00 – 17:00

Workshops on trends of planning decisions, finishing materials, furniture, lighting and décor by Ukrainian designers and furniture companies (speakers are to be announced)

Lecture zone of the conceptual platform Trend apartment 2019,

Exhibition hall 2

October 20

11:30 – 12:30

Presentation of the best concepts of the Contest of furniture design, lighting and décor for mass market MMOD

 

Organizers: MebelOK company, Kyiv International Contract Fair, Ltd.

Lecture zone of the Theatre of Design,

Exhibition hall 2

12:30 – 16:00

Workshops by Ukrainian designers (speakers are to be announced)

Lecture zone of the Theatre of Design,

Exhibition hall 2

12:00 – 16:00

Workshops on trends of planning decisions, finishing materials, furniture, lighting and décor by Ukrainian designers and furniture companies (speakers are to be announced)

Lecture zone of the conceptual platform Trend apartment 2019,

Exhibition hall 2

*The program is subject to change

Театр Дизайну 2018. Барвиста вистава

В рамках виставки Design Living Tendency 17-20 жовтня 2018 р. журнал PRIMA INTERIOR та КМКЯ організовують ТЕАТР ДИЗАЙНУ під назвою БАРВИСТА ВИСТАВА.

Концепцію створили одеські архітекториАнна Орлова та Гала Барчевська, архітектурна студія OBARCH.

Ідея ТЕАТРА ДИЗАЙНУ – виставка сучасного українського предметного дизайну.

Креативна дизайнерська платформа – місце зустрічей та спілкування професійної аудиторії – архітекторів, дизайнерів, меблевиків, замовників. Лекторій –

ТЕАТР ДИЗАЙНУ  в концепті BARVYSTA VYSTAVA загальною площею 200 м2 умовно поділений на чотири зони:Галерея мicт – головна сцена, де буде представлена експозиція предметного дизайну від відомих українських дизайнерів та студій.

Форум – сцена-лекторій – місце презентацій, публічних лекцій та взаємодії однодумців та професіоналів.
Арт-майданчик
– Лаунж-зона – місце спілкування
Мистецький сад – місце створювання арт-об’єктів, які стануть частиною предметних інсталяцій.

Запрошуємо до участі дизайнерів! Взяти участь у ТЕАТРІ ДИЗАЙНУ можна в декількох форматах:

  1. Створити інсталяцію предметного дизайну в одній з арок Галереї Міст (інсталяція від вашого Міста).
  2. Взяти участь у Арт Батлах на майданчику Мистецького Саду – створити картину під час першого дня виставки, яка стане частиною інсталяції одного з Міст Галереї (подати заявку на участь в Арт Батлах до 5 жовтня)
  3. Підготувати презентацію з тематики сучасного дизайну – інтер'єрного або предметного на 30 хв. на сцені лекторію (подати заявку на участь до 5 жовтня)

 

MMOD – Mass Market Objective Design

For the first time within the exhibition DESIGN LIVING TENDENCY 2018 the Contest of furniture design, lighting and décor for mass market MMOD will be held. Professional designers, furniture constructors, architects and students, who have creative ideas concerning furniture, lighting and décor, will participate in it. They must be ready, together with the organizers of the contest, to develop their ideas into a prototype and in the end into a ready-made product which will be sold in retail furniture stores and online to millions of customers.

Mass Market of Ukraine

The furniture market volume amounts to more than 14 billion UAH in Ukraine. However, the part of middle and low price segments amounts to ca. 85% (50 and 35% respectively). Furniture belonging to these price segments is available to consumers in retail stores, furniture trade centres and shopping websites. The monthly attendance of Ukrainian furniture websites is over 6 million sessions. According to specialists’ estimation, it makes only 7-8% of the total market volume.

Unfortunately, furniture, lighting and décor of middle and low price segments, as a rule, do not have any names or brands. A customer does not know who are the authors and manufacturers of the furniture he/she buys. As stated by Red Point research, only 89% clients take into consideration the trade mark of the furniture item they are going to buy.

The contest MMOD is organized by the union of furniture factories, importers, manufacturers of materials and components, online and offline retailers as well as the leading exhibition company in order to create items of furniture, lighting and décor with history. Moreover, it is a chance for a wide range of customers to decorate their home with functional, modern and affordable furniture.

The participants will have the opportunity to show their products to millions of consumers.

All the chosen contest works will be demonstrated at the contest stand within the exhibition DESIGN LIVING TENDENCY 2018 and their concepts will be presented at the lecture zone of the Theatre of Design. The final votes counting of the jury and the audience as well as choosing the winning projects to manufacture prototypes will take place at the exhibition. At Kiev International Furniture Forum KIFF 2019 (February 27 – March 2) we will be able to see ready-made prototypes of items. The awarding ceremony for the winners will be held on March 2 on the main stage of KIFF exhibition. The winners of each nomination will receive monetary prizes and all the participants will get the prizes from the partners of the contest as well.

Nominations of the contest:

  • upholstered furniture
  • chair, table
  • kitchens
  • lighting
  • objects of décor
  • furniture for smart-apartments

The jury of the contest

The ideas as well as prototypes will be assessed by the experts in the spheres of design, manufacture, marketing and retail.

Contest coordinator Oksana Donska +380675064898

7 years of expertise in online and offline furniture retail, Member of Revision Commission of Ukrainian Association of Furniture Manufacturers.

Program of business events at exhibitions DLT and MTKT 2017


27 сентября

11.00 - 12.00

Seminar: “How to start selling furniture and design services from Ukraine to Europe and the U.S. via social networks”

Speaker:

Svitlana Prokhorovska, business-consultant, business-coach, copywriter, author of the project SVP Business Consulting, author of business educational materials in magazines “ProMaison”, entrepreneur

Venue:

Exhibition Hall 1, Theater of Design

 

12.00

The ceremony of the official opening of the exhibitions

 

12.30 - 13.00

Presentation of the concept idea of Theater of Design “Big Bang Theory”

Speaker:

Olha Kleitman, designer

Venue:

Exhibition Hall 1, Theater of Design

 

13.00 - 14.00

Seminar “Do you like Provence as much as I do?”

Description:

What is Provence style? How to integrate it into modern interior? Peculiarities of Country Corner brand and the reasons why it is suitable for a modern house.

Speakers:

Iryna Yudova, Director of Country Corner branch in Ukraine, designer; Helene VAN DEVILLE, Director of Country Corner brand’s development in Europe, Latin America and Middle East

Venue:

Exhibition Hall 1, Theater of Design

 

14.00 - 17.00

Conference “Development strategy of Ukrainian furniture manufacturers at domestic and foreign markets” with participation of representatives of the United Nations Development Program, Bank of Reconstruction and Development and Export Promotion Office at the Ministry of Economic Development and Trade in Ukraine

Venue:

Exhibition Hall 1, Conference Hall 2

 

14.00 - 15.00

Workshop: Topic to be announced

Speaker:

Viktoriia Yakusha, designer, studio Yakusha Design

Venue:

Exhibition Hall 1, Theater of Design

 

15.00 - 15.30

Workshop “Cosmology of furniture and interior creation aimed at increasing sales”

Speaker:

Maryna Cherkashyna, architect, co-founder of architectural creative laboratory “FABRIQUE DE FORMe”, art-director of the factory “ELIO”

Venue:

Exhibition Hall 1, Theater of Design

 

16.00 - 16.30

Topic to be announced

Speaker:

Kateryna Morgental

Venue:

Exhibition Hall 1, Theater of Design

 

16.30 - 17.00

Workshop “Symbols in the interior design”

Speaker:

Serhii Suntsov, designer

Venue:

Exhibition Hall 1, Theater of Design


28 сентября

11.00 - 12.30

Seminar “Simple ways to change interior”

Speaker:

Oksana Motorna, decorator, designer, florist, founder of “Oksana Motorna – Decoration School & Studio”

Venue:

Exhibition Hall 1, Theater of Design

 

12.30 - 13.00

Seminar “To sell design: mission impossible (Or how HIS.UA sells Ukrainian object oriented design)”

Speaker:

Oleh Klymenko, CEO of the company HIS.UA

Venue:

Exhibition Hall 1, Theater of Design

 

13.00 - 13.30

Workshop “Interior.Object.Fashion”

Speaker:

Valerii Kuznetsov, designer, studio decorkuznetsov

Venue:

Exhibition Hall 1, Theater of Design

 

13.30 - 14.00

Workshop “Big Bang Design”

Speaker:

Vlad Holdakovskyi, designer

Venue:

Exhibition Hall 1, Theater of Design

 

14.00 - 16.00

Workshop “Design of a hotel as a masterpiece. Effective concept in the conditions of fast-changing market”

Speaker:

Simone Micheli, Italian architect and designer, director of design-studio Simone Micheli Architectural Hero

Venue:

Exhibition Hall 1, Theater of Design

 

16.00 - 17.00

Ярослав Грегирчак - Business Ombudsman (Тема семинара будет уточнена)

Speaker:

 

Venue:

1 павильон, 1 конф.зал

 

16.00 - 17.00

Topic to be announced

Speaker:

Olena Fateieva

Venue:

Exhibition Hall 1, Theater of Design

 

17.00 - 18.00

Seminar “How to work with foreign clients?”

Speaker:

Kateryna Churina, founder of the studio Tabooret

Description:

Stepping out of your comfort zone is never easy, and stepping out of national business barriers is even harder sometimes. How to do it? With what should you begin your work with foreign objects? It is not only a very beneficial job, but it can also teach you to keep your mind open. Ability to adapt, feel and realize the things that foreign object needs in a foreign country are those qualities, which raise the designer’s skills to an altogether new level.

Venue:

Exhibition Hall 1, Theater of Design

 

29 сентября

 

12.00 - 13.00

Seminar “Defining the values of architectural-designer community in the format HappyUkraine”

Speaker:

Victotiia Andriievska, designer

Venue:

Exhibition Hall 1, Theater of Design

 

13.00 - 13.30

Presentation of the project “Transformation”

Speakers:

Designers Olha Bohdanova, Anastasiia Biletska, Sana Savchenko

Venue:

Exhibition Hall 1, Theater of Design

 

13.30 - 14.30

Workshop “How to attend foreign design exhibitions and not to screw it up”

Description:

Everything you wanted to know about thematic trip abroad but felt shy to ask. How to choose airlines, how to prepare for an exhibition, what to see, where to go and how to manage your time correctly in simple and understandable words.

Speaker:

Serhii Zaburannyi, designer, studio DesignMe

Venue:

Exhibition Hall 1, Theater of Design

 

14.30 - 15.00

ARTE. Presentation of new collections, autumn 2017

Speaker:

Anastasiia Shats, Export Manager Arte

Venue:

Exhibition Hall 1, Theater of Design

 

16.30 - 17.30

Workshop “Release of art or Big Bang model”

Speaker:

Natalia Oleksiienko, designer

Venue:

Exhibition Hall 1, Theater of Design

 

17.30 - 18.00

Announcement of the results of defining the values of architectural-designer community

Venue:

Exhibition Hall 1, Theater of Design

 

30 сентября

 

11.00 - 12.00

Workshop “For marketing specialist’s record. The correct way of design promotion in the Internet”

Speaker:

Mykhailo Demshyn, founder of the magazine FAQinDecor

Venue:

Exhibition Hall 1, Theater of Design

 

12.00 - 12.30

30 Presentation “Projects of 2017”

Speaker:

Pavlo Vetrov, Pavel Vetrov Studio

Venue:

Exhibition Hall 1, Theater of Design

 

12.30 - 15.00

Announcement of the results of the contest Maniglia Nuova 2017. Presentation of the yearly all-Ukrainian designer contest Ukrainian Wood Fashion

Venue:

Exhibition Hall 1, Theater of Design

*В программе мероприятий возможны изменения

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FURNITURE TECHNOLOGIES, COMPONENTS, TEXTILES

The modern demands to the development of furniture production results from the heightened attention to the aesthetic attraction and functionality of ready-made product. Furniture Technologies, Components, Texiles (MTKT: DeSign in details) exhibition is the only one event in Ukraine that implicates communication area between furniture manufacturers and designers who are looking for materialization of their ideas. The place for representation of new tendencies and new technological facilities in furniture, the starting point of the optimization of furniture manufacture, the location where technologies and materials for interior decisions are offered.

Designers & materials is a simple formula that is laid in the basis. The exhibition demonstrates all the smallest details and components, expands the creative and technological possibilities of furniture manufacture and interior design.

UMATEX (upholstery materials and textile) is the exposition of the fair that is dedicated to the upholstery materials. One of the key components of soft furniture is upholstery that influences on purchase characteristics. The right choice of material is a key factor of success of any model. Taking into the consideration that Furniture Technologies, Components, Texiles is held at the same time as Design Living Tendency exhibition where the basic visitors are interior designers and architects, the UMATEX exposition will especially be in a great demand as it shows the range of all offers in this sphere.

The 33th international exhibition of materials for production and decoration of the furniture, fittings, mechanisms and components; equipment and instruments
VENUE: International Exhibition Centre(IEC), 15 Brovarskoy Ave., Kyiv
ORGANIZER: Kiev International Contract Fair

The modern demands to the development of furniture production results from the heightened attention to the aesthetic attraction and functionality of ready-made product. Furniture Technologies, Components, Texiles (MTKT: DeSign in details) exhibition is the only one event in Ukraine that implicates communication area between furniture manufacturers and designers who are looking for materialization of their ideas. The place for representation of new tendencies and new technological facilities in furniture, the starting point of the optimization of furniture manufacture, the location where technologies and materials for interior decisions are offered.

Designers & materials is a simple formula that is laid in the basis. The exhibition demonstrates all the smallest details and components, expands the creative and technological possibilities of furniture manufacture and interior design.

UMATEX (upholstery materials and textile) is the exposition of the fair that is dedicated to the upholstery materials. One of the key components of soft furniture is upholstery that influences on purchase characteristics. The right choice of material is a key factor of success of any model. Taking into the consideration that Furniture Technologies, Components, Texiles is held at the same time as Design Living Tendency exhibition where the basic visitors are interior designers and architects, the UMATEX exposition will especially be in a great demand as it shows the range of all offers in this sphere.